“Sustainable competitive advantage is over. The winners exploit temporary advantages — capture the opportunity fast, exploit it decisively, and move on before it's exhausted.”
Why Rita is the canonical The Strategy Consultant
Columbia Business School professor and strategy advisor known for 'transient advantage' — that in fast-moving tech markets, firms must continuously reconfigure rather than defend a fixed position. A leading strategist on adapting to technological change.
The The Strategy Consultant sells ideas — frameworks, analyses, board-level recommendations under a firm's brand. See the role on the 23-role map →
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